We have written many pieces about the major search engines and we are particularly interested in Google. Google has the biggest market share in search and is a dominating force in distributing or re-routing Web traffic and that is why 80 percent of our search pieces are about Google. The other major search engines, Yahoo and MSN, are of course very important and either one of them could become the next search destination for majority of searchers, but the present dominator in search is Google.

The new landscape Google has created with its new data center, nicknamed "Big Daddy", just became a lot clearer. Matt Cutts recently shared some very valuable comments on the new data center and Google's new algorithm. Matt Cutts says Google crawlers can now do a better job in crawling pages that deserve to be crawled and determining which Web sites are not worth the crawl. The cold and hard reality of Google's new data center and algorithm change is sending chills down many webmaster's spines and for many the chill can easily turn into a deadly flu for their Web sites.